A feel-good, vegan holiday film you’ll enjoy to the last bite
Seasoned Greetings
A passionate animal lover plots to host a secretly vegan Christmas for her meat-loving family. But when her parents' struggling meat market gets a chance at publicity, she must choose between her values and her family, all while navigating an unexpected romance with a local restaurateur.
Why make a vegan Christmas movie?!
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Cultural impact: Let's take veganism from "weird" to increasingly mainstream and accessible.
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Story-powered activism: Research shows that viewers are less defensive and more receptive to a message delivered in engaging story form.
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New model: We have yet to explore the impact of a narrative model and early indicators are promising. For example, RARE found that even a brief plant-based mention shifts beliefs.
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Market demand: Christmas movies are a booming genre in the U.S. and internationally.
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Distribution potential: There is high demand among many platforms, including: Lifetime, Netflix, Disney+, Amazon, Hulu, OWN, BET, HBO, Apple, UPtv, Peacock, CBS, ABC, NBC, FOX, and IFC.
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Evergreen content: Audiences return to the same holiday movies every season.
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Media attention: A great film, director, and cast will earn media attention, bringing vegan conversations into more homes and encouraging meaningful behavior change.
How you can get involved:
Become an investor or donate
through our fiscal sponsor
Partner with us to spread the word
or help audiences take action
Make introductions that help
this movie come to life
Who's behind the scenes?
We are a team of experienced, values-aligned creators, including:
Get involved!
Whether you're interested in helping us make this movie come to life or just want to stay in the loop, get in touch!